Do you know where your next customer is? WE DO

ONTARGET CABLE
Rekindl, LLC has designed an innovative, simple to install and easy-to-use software as a service (SaaS) application suite which enables MSOs/cable operators and facility based service providers (FBSP) to build concentrated, high penetration footprints.

  • Inbound/Outbound Phone & Field Sales
  • MDU/Community Services
  • Market Development
  • ROE/Door Fees/Contract Management
  • Survey/Construction
  • ROI/Capital Tracking
  • Territory Management
  • Quota Management
  • Team & Individual Incentives
  • Collections/Tap Audit

Bringing the Cloud Down to Earth

The only recognized Cable Industry expert in the Salesforce.com Partner Program, and the only company with nearly a decade of experience creating Salesforce.com applications specifically for Cable. All senior members have direct operational experience successfully overcoming the specific challenges faced by the MSO operating in the b2b/b2c marketplace.

Acquisition Models

Quantify potential client value, including analytic estimate of cost to reach client, based on facility proximity and business density within a defined geography
Prioritize prospects based on probability of converting from a prospect to a customer

Response Models

Conversion response prediction based on multiple combinations of particular marketing treatments, including various marketing messages and delivery channels (call center, direct mail, field sales)

Campaign Management & Optimization

Maximize economic outcomes balancing prospect communications and various economic drivers including cost to serve, cost to sell, cost of contacting customer. Automate campaign process and track response over time. Use responses as feedback to improve accuracy of acquisition and response models.

Sales Force Optimization

Maximize sales force effectiveness across entire sales team, including inside sales and field sales, taking into account skill sets of each sales person. Feed analytically-derived, prioritized lists into salesforce.com to focus resources on those accounts likely to drive highest incremental profitability at the lowest likely cost of sale and/or cost to serve.